Pursue purpose and impact in a community that challenges and supports you.

Our brand is what we make true every day, with every encounter. It’s not just what we say. It’s what we do. Emerging from Puget Sound’s mission, values, and strategic plans, our brand comes to life in the experiences of our students, faculty, staff, alumni and friends.

We express our brand using messages and visuals that help people recognize and connect with us. When applied consistently, these tools help people understand who we are and what we do.

Brand Basics cover image


Brand Resource Tools

Brand Basics (PDF)
Key messages, vocabulary, and key audiences.

Basic PowerPoint Template
This template includes numerous variations of title and presentation slides. To view the options, open the template file and click on the New Slide drop-down menu, visible on the Home tab.

Email Signatures (PDF)
Email correspondence from @pugetsound.edu addresses represents Puget Sound. Find guidance for what to include—and how to include it—in your email signature.