How are we using social media?
Puget Sound has been using forms of social media for several years, with the Office of Communications maintaining an official university presence adopted on major social media outlets including:
We use Facebook to connect with a wide audience, which includes prospective and current students, as well as faculty, staff, and community members with an interest in the college. The Office of Communications typically posts three or four times per week during the academic year (once or twice per week in the summer), sharing campus news items, key events (such as Homecoming and Family Weekend), and more.
The Office of Communications uses Twitter to post selected campus news and event notices up to several times per day. In addition we follow peer institutions and have created an alumni list to follow alumni on Twitter.
The Office of Communications uses Flickr to post photostreams for major campus events such as Orientation, Homecoming and Family Weekend, and Commencement, as well as collections of photos taken each term representing activities on campus ranging from speakers and athletics to campus candids.
The Office of Communications uses YouTube to host both professionally created and amateur videos related to Puget Sound, as well as to highlight user-generated videos others have posted about the college in our playlists and favorites, including footage from Repertory Dance Group (RDG), the Spring Lu’au, and more.
We primarily post user-generated content on our Instagram account, sharing and attributing images that the university has been tagged in to showcase a wider perspective of campus life and beyond.
In addition to these main university accounts, many offices, departments, and programs have launched their own social media efforts, such as the Twitter feeds for Career and Employment Services (CEStweets) and athletics (PSLoggers), and Facebook fan pages for Arches magazine and the biology department, among others.
Puget Sound also has entered the blogosphere, adopting and adapting blogs as part of its social media efforts. The university started hosting blogs in 2009, and several departments and faculty host successful offsite blogs.